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Sneaker Resale Price Trends: 12-Month Trajectory (July 2025 – June 2026)

Historical resale prices for 8 key models tracked monthly on StockX. Data sourced from public sale histories — use this to spot trends, time your buys, and understand which models hold value. Updated July 2026.

Air Jordan 1 High OG "Lost & Found"

Size 10.5 · Retail $180

$385
+$42 (12.2%) YoY
$450 $410 $370 $330 $290 Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun
Analysis: The Lost & Found has been a steady climber. July 2025 at $343 to June 2026 at $385 = +12.2% YoY. OG Chicago colorways almost never lose value — this is the type of model I stock and hold. Low point was December at ~$363 (holiday dip from resellers cashing out), recovered through Q1 2026. If you can source these at wholesale, even at $220-240, you're looking at 60%+ margins.

Nike Dunk Low "Panda" (2021)

Size 10.5 · Retail $115

$98
-$27 (-21.6%) YoY
$150 $135 $120 $105 $90 Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun
Analysis: The Panda is a cautionary tale. From $125 in July 2025 to $98 by June 2026 — that's a 21.6% decline. Nike restocked this at least 4 times in 12 months, flooding the market. This is why I never wholesale mass GR Dunks — the restock risk is too high. At wholesale, you'd need to buy at $55 or less to make this work, and that's not happening for authentic pairs. Skip.

Adidas Samba OG "Cloud White/Core Black"

Size 10.5 · Retail $100

$132
+$18 (15.8%) YoY
$155 $140 $125 $110 $95 Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun
Analysis: The Samba OG has quietly climbed 15.8% in 12 months. The Terrace trend isn't dying — it's plateauing at a higher baseline. Note the dip in February (post-holiday selloff, typical for lifestyle models) and the spring rebound. At wholesale, Sambas at $55-65 can yield 25-35% margins on $132 resale. Not a home run, but high volume, predictable demand. This is the kind of model I stock for steady cash flow.

New Balance 990v6 "Core Grey"

Size 10.5 · Retail $200

$188
+$3 (1.6%) YoY
$210 $200 $190 $180 $170 Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun
Analysis: The 990v6 is a GR model that holds near-retail. $185 to $188 over 12 months — nearly flat. This isn't a resale play at retail, but at wholesale ($110-130 per pair), you're looking at 45-55% margin on $188 resale. NB's "Made in USA" scarcity keeps the price stable. The dash line indicates the 990v7 is rumored for late 2026 — when it drops, v6 prices will dip 10-15% temporarily. Good buying opportunity if you time it right.

On Running Cloudmonster

Size 10.5 · Retail $170

$242
+$55 (29.4%) YoY
$270 $245 $220 $195 $170 Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun
Analysis: On Running is the fastest-growing story in footwear, and the Cloudmonster shows it. $187 → $242 in 12 months = 29.4% gain. This is driven by On's tight supply control — they deliberately under-produce relative to demand. At wholesale, if you can source these at $110-130, you're looking at 85-120% ROI. The challenge is finding authentic wholesale supply — On's distribution is locked down. If a supplier claims to have bulk Cloudmonsters, verify thoroughly.

8-Model Price Change Summary (12 Months)

Model Jul 2025 Jun 2026 $ Change % Change Trend Wholesale Verdict
AJ1 "Lost & Found"$343$385+$42+12.2%Strong Buy
Dunk Low "Panda"$125$98-$27-21.6%Avoid
Samba OG$114$132+$18+15.8%Volume Buy
NB 990v6 Grey$185$188+$3+1.6%Margin Play
On Cloudmonster$187$242+$55+29.4%Top Pick
Yeezy 350 "Onyx"$262$248-$14-5.3%Caution
Salomon XT-6$165$178+$13+7.9%Niche Win
AJ4 "Military Blue"$310$352+$42+13.5%Strong Buy

Key Takeaways for Wholesale Buyers

1. OG Colorways Are Your Safe Haven

Jordan 1 Chicago (+12.2%), AJ4 Military Blue (+13.5%) — OG colorways consistently appreciate. New colorways and GR restocks (Panda, -21.6%) are where you lose money. When allocating wholesale budget, 70/30 in favor of OG colorways is the safest bet I've found over 8 years of doing this.

2. Supply-Constrained Brands Outperform

On Running (+29.4%) and Salomon (+7.9%) both benefit from tight supply control. Nike/Jordan restocks kill resale value — look at the Panda. For wholesale, brands that are hard to get at retail are where the margin lives. The harder a shoe is to find in stores, the more the resale market will pay.

3. December Dips Are Buying Opportunities

Nearly every chart shows a dip in December — resellers cashing out for holiday money, market flooded with pairs. If you have capital in November, December is the best time to buy inventory. Prices recover through Q1 as supply thins out. This pattern has held for 5+ years.

⚠️ Data Note: All prices are based on StockX public sale data, size 10.5 (most common men's size). Your actual prices will vary by size, condition, and platform. These charts show averages of last 30 sales per month. Use as directional guidance, not exact pricing. Updated: July 2026.

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